摘要:谷歌此次重磅打出了一系列AI组合拳,旗下几乎所有产品都开始跟AI进行全面集成、并进行跨越式升级。在当前AI竞赛中起跑慢了一步的谷歌似乎已经不再藏着掖着,作为AI领域的长期领导者,在本次IO上,谷歌充分向大众展现了其巨大的AI能量和潜力。
Google has been trying to play catch-up to OpenAI in generative artificial intelligence. It appears to finally be gaining ground with users.
The company’s Gemini app took the top spot among free apps on Apple’sApp Store this week, leapfrogging ChatGPT, which kickstarted the generative AI boom almost three years ago.
Google’s Gemini AI model has seen some recent updates that have lured new users. Last month, Google launched an updated version of its “Flash” AI model, called 2.5 Flash Image, which has a new image editing feature called Nano Banana. The app allows users to blend multiple photos together and use prompts to create things such as digital figurines of photos that a user uploads.
The product helped bring in 13 million new users to the Gemini app in four days, according to a social media post last week from Josh Woodward, head of the Gemini app, bringing the total to 23 million since launch. Users have uploaded 500 million images into the app, the post said.
Woodward said in a separate post that his team had to enact temporary usage limits over the weekend after experiencing excess demand.
As of July, the last time the company disclosed numbers, the Gemini app had more than 450 million monthly active users, CEO Sundar Pichai said in the company’s second-quarter earnings report.
Google’s improved traction in consumer AI has also attracted investor interest.
On Monday, Alphabet became the fourth member of the $3 trillion club, joining Nvidia, Microsoft and Apple. Alphabet shares are up 33% this year, compared with a 16% gain for the Nasdaq.
The company also got a boost earlier this month from a favorable antitrust ruling that allows Google to keep its Chrome browser.
今日凌晨,谷歌旗下AI产品矩阵以“Google AI全家桶”之名登顶苹果App Store免费总榜,终结了ChatGPT长达20个月的霸主地位。此次登顶被业界视为谷歌在生成式AI领域的里程碑式反超,其通过六款深度协同的工具,构建起覆盖创意生产、信息处理、开发协作的全链条生产力解决方案。
根据谷歌官方信息,此次登顶的产品组合包含:
尤其引发关注的是Flow的视频生成性价比,其成本较同类产品低约30%,而AI Mode通过解析网页信息而非仅提供链接,实现了对传统搜索范式的升级。
此次登顶背后是谷歌长达两年的战略调整:
此前马斯克曾在社交媒体质疑排名公正性,称“Apple与OpenAI存在私下交易”,而此次谷歌登顶以公开数据回应了质疑。
记者实测发现,该套件实现了跨工具协同:
德邦证券分析师指出:
“谷歌正将大模型竞争从单一技术指标转向生态协同能力,其TPU芯片优势与终端应用的深度绑定,形成了OpenAI暂未具备的闭环体系。”
而OpenAI面临新挑战:2024年推出的ChatGPT搜索功能因缺乏应用生态支撑,未能延续初期爆发态势。
尽管取得突破,谷歌仍需面对:
谷歌CEO皮查伊在内部信中强调:“这仅是AI重构生产力的开端。”据悉,谷歌将于10月发布针对教育场景的专用工具包,并扩大Gemini对亚洲语言的支持范围。